Pre-test your TV commercials with neuroscience and AI-powered insights to improve performance, reduce risk, and protect your media investment.
With Brainsuite, you can test and optimize animatics, cut-downs, and full-length spots before investing in traditional testing or final production. Our AI-powered ACE TVC app gives you clear insight into what works and what needs improvement, so you only move forward with high-performing assets.
Brainsuite combines neuroscience and AI to understand how the brain processes TV commercials. It predicts effectiveness by analyzing performance across five core effectiveness drivers: Attention, Branding, Processing Ease, Emotional Engagement, and Persuasion.
Traditional TVC testing methods are valuable, but costly, slow and limited. Brainsuite serves as a smart stage gate, allowing you to identify and refine underperforming assets before committing to costly research or production. By investing only in top-performing ideas, you boost your chances of success, improve ROI, and stay on schedule without overspending.
Our AI app breaks down your ad second by second so you know exactly which scenes need improvement. This makes it easy to give precise, actionable feedback to creative teams, agencies, and stakeholders without guesswork or delay.
We offer unlimited usage, so you can analyze old campaigns, pre-test new ones, and even evaluate competitor commercials to raise the bar. Brainsuite gives you the power to set your own standards, grounded in real market data. You can also store and analyze all your TVCs across countries and campaigns to streamline monitoring, support Marketing Mix Modeling, and guide future creative development.
Learn how Brainsuite and its ai apps can help you.
